Lamar University's Bachelor of Science in Communication with a concentration in public relations integrates communication theory with practical application, and students are able to develop a portfolio of skills and abilities valuable to any employer: critical thinking, problem solving, effective listening, trend awareness, persuading and effective written communication. The program is only offered on-campus and has courses in public relations writing, advanced public speaking, foundations of social media, etc. After graduating, you'll have the ability to create and maintain a positive image for the clients you represent.
NOTE: Degree plans may change over a four-year period. This may not be the most current list of course requirements for your program. It is always advised that you check Degree Audit in Banner Self-Serv or your advisor for the most up-to-date degree requirements and to track your progress toward a degree.
FIRST YEAR
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Fall | Hours | Spring | Hours | ||
Creative Arts | 3 | COMM 1321 | Business and Prof Speech | 3 | |
COMM 1311 | Introduction to Communication | 3 | MATH 1332 | Contemporary Mathematics I | 3 |
ENGL 1301 | Composition I | 3 | COMM 1373 | Media Writing | 3 |
COMM 2362 | Introduction to Public Relations | 3 | ENGL 1302 | Composition II | 3 |
COMM 1307 | Intro Mass Comm | 3 | HIST 1301 | U.S. History I 1763-1877 | 3 |
Hours | 15 | Hours | 15 |
SECOND YEAR
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Fall | Hours | Spring | Hours | ||
MATH 1342
or PSYC 2317
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Elementary Statistical Methods or Introduction to Statistical Methods
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3 | Social and Behavorial Sciences | 3 | |
COMM 1318 | Interpersonal Communication | 3 | POLS 2301 | Intro to American Government | 3 |
COMM 3362 | Public Relations Writing | 3 | COMM 3315 | Advanced Public Speaking | 3 |
HIST 1302 | U.S. History II Since 1877 | 3 | Lab Science | 3 | |
Lab Science | 3 | Language, Philosophy, Culture | 3 | ||
Hours | 15 | Hours | 15 |
THIRD YEAR
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Fall | Hours | Spring | Hours | ||
COMM 3335 | Argumentation and Critic Think | 3 | COMM 3365 | Corp Mktg Video Production | 3 |
POLS 2302 | Intr to American Government II | 3 | COMM 4390 | Communication Theory | 3 |
COMM 4383 | Persuasion | 3 | COMM 4370 | Issues Management Seminar | 3 |
COMM 3364 | Foundations of Social Media | 3 | COMM 4365 | Social Media Campaigns | 3 |
Minor/Elective | 3 | Minor/Elective | 3 | ||
Hours | 15 | Hours | 15 |
FOURTH YEAR
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Fall | Hours | Spring | Hours | |||
COMM 4310 | Communication Law | 3 | COMM 4300 | Communication Senior Seminar | 3 | |
COMM 4360 | Research Methods Communication | 3 | COMM 4330 | Ethics, Media and Society | 3 | |
COMM | Elective | 3 | COMM 4362 | Public Relations Cases/Campaigns | 3 | |
MKTG 3310 | Principles of Marketing | 3 | Minor/Elective | 6 | ||
Minor/Elective | 3 | |||||
Hours | 15 | Hours | 15 |